Search Engine Optimization (SEO) Strategist

Employment Type

: Full-Time

Industry

: Advertising/Marketing/Public Relations



Modern Climate is seeking a highly motivated and experienced Search Engine Optimization (SEO) Strategist to manage strategy, implementation and day-to-day client and internal communication. This role will be client facing, managing SEO for a range of B2B and B2C clients. This candidate will work closely with a talented team of developers and designers in addition to having access to our dedicated partner team at Google. The ideal candidate is business-focused and thrives on leveraging research and analysis to optimize organic search visibility.

This job is local Minneapolis, MN. Work cannot be done remotely. Cannot process VISAs. 

Essential Duties and Responsibilities 

  • Lead and execute SEO efforts for Modern Climate and our clients
  • Analyze website traffic, search rankings, and other data sources to understand effectiveness and opportunities for improvement
  • Deliver and schedule recurring and ad-hoc analytics reports for clients
  • Work with Design, Development, Strategy and Client Engagement teams to identify website strategies and collaboratively implement recommendations
  • Develop and implement strategies for site re-directs, meta content, semantic markup/structured data and other technical SEO best practices
  • Monitor web analytics dashboards, reports and other tools for key metrics to identify areas of importance, form insights and recommend actions to advance client goals
  • Conduct, synthesize, and deliver SEO audits for prospective and current clients
  • Manage and nurture client relationships via phone, email, and in-person
  • Develop and implement performance measurement plans
  • Apply quantitative and qualitative analysis skills to match the client’s business objectives
  • Stay current with industry best practices and be a voice for process improvement
  • Be a team player and maintain a positive attitude
  • Qualifications

  • Four-year college or post-secondary education in marketing, advertising, communication (or equivalent experience)
  • 5+ years professional experience in Digital Marketing field
  • Mastery of digital marketing best-practices and ability to communicate these concepts to other team members or clients
  • Experience implementing technical SEO best-practices
  • Advanced understanding of SEO strategy, implementation and optimization
  • Advanced knowledge of Google Analytics, Google Tag Manager, Google Search Console and other top SEO toolsets
  • Working knowledge of leading content management systems (e.g., WordPress)
  • Experience managing and growing client relationships
  • 4+ years of experience in an agency setting
  • Results-oriented, pragmatic, and passionate about digital marketing
  • Active problem-solver, and ability to think quickly on your feet
  • Strong communication skills with the ability to present ideas persuasively in verbal and written forms
  • Google AdWords and/or Google Analytics certified
  • Bonus: SEM experience
  • About Us

    Modern Climate is a marketing and technology services company. Top companies work with us to develop their unique brand position, then activate value through marketing and technology experiences. We located in the North Loop neighborhood of Minneapolis.

    Modern Climate’s exceptional benefits package includes health, dental, vision, FSA, life, short and long-term disability insurance, and 401K with match. We also provide unlimited PTO/Sick Pay, flexible work hours and career development reimbursement.

    At Modern Climate we value each employee’s expertise and input. We offer respect, company Apple laptops, an open warehouse work atmosphere, flexible work hours … and more.

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